More Quotes. More Bound Policies. No Shared Leads.
We generate exclusive insurance leads for independent agents and agencies — people actively looking for coverage who come only to you, never sold to another agent in your market.
An agency spending $3,000/month competing head-to-head with GEICO on their strongest keywords — paying $85 per click to lose. We shifted the same budget to long-tail, high-intent terms the big carriers don't target. Same spend, leads that actually convert to bound policies.
- →Google Search — coverage and location terms
- →Meta Ads — life-event targeting for coverage triggers
- →Retargeting — quote page visitors who didn't complete
- →Google Local Services Ads
Why Most Insurance Agencies Campaigns
Don't Produce What They Should
Aggregator leads sold simultaneously to every agent in your market
By the time you call, the prospect has spoken to six competitors. The conversation starts with price.
Ad spend attracting price shoppers who switch for $4/month
Broad targeting brings in people who will leave at the first discount — opposite of a loyal policyholder.
Competing against GEICO and Progressive on their strongest keywords
The big carriers have unlimited budgets on generic terms. We win on precision, not spend.
No link between campaigns and bound policies
Most agencies measure leads. We measure what actually matters: policies bound and retained.
What We Do Differently
Competitor Gap Targeting
We map major carrier keyword coverage and find the high-intent niches they ignore — quality traffic at lower cost than the generic terms.
Life-Stage Campaign Targeting
Campaigns reaching people at insurance-triggering moments: home purchases, new businesses, marriages, retirements.
Pre-Qualification Landing Pages
Every page asks the right questions upfront so your inbox contains people ready to discuss coverage, not compare price tabs.
Policy-Level Attribution
CRM integration tracks from first click to bound policy — real ROI numbers, not lead counts.
Expert Judgment
and Good Technology.
Our insurance specialists understand coverage types, bind rates, and what separates a policy buyer from a price shopper — and they use that knowledge to build every campaign. Monitoring technology shifts budget toward keyword and audience combinations producing bound policies, not just enquiries.
Strategy, copy, audience architecture, compliance, all significant decisions
Continuous monitoring, bid optimisation, audience learning, daily pattern flagging
- →Competitor keyword mapping identifies high-intent gaps the major carriers aren't bidding on
- →Life-stage targeting finds people going through insurance-triggering moments in real time
- →Bid optimisation weighted by historical bind rates — more budget where more policies close
- →Exclusion logic blocks chronic price-shoppers who never convert to loyal policyholders
*Typical restructure outcomes · Varies by market and budget
Get a Free Audit →How We Measure Success
The metrics that actually tell you whether your marketing is working — not the ones that look good in a report but don't connect to revenue.
- →Cost per exclusive quote request
- →Quote-to-bind conversion rate
- →Cost per bound policy
- →Lifetime policyholder value by source
- →Campaign return on ad spend
What This Looks Like Over Time
Common Questions
from Insurance Agencies
Ready to Grow Your Insurance Agencies Business?
Free 15-minute audit — let us show you what we'd change.